I’ve been traveling far too much for work lately. Add to that my travel for swing dance conventions and I’m just not home enough. Eugene has so much to be proud of, so much that I would want visitors from out of town to know about when they first arrive. And how better than a billboard at the airport? Like this one:

Experience Eugene

Motorcycle riding [check], canoeing [check], listening to a black musician [if we're lucky]

And other cities have a lot to be proud of as well. For example, Reno / Lake Tahoe has adopted the same strategy of announcing its virtues to visitors. Like this one:

Ride Reno

Apparently that motorcycle riding couple really gets around!